Website Design and SEO work hand in hand. Creating a website that purely appeals to the search engine will look very dull and result in poor conversions (converting a visitor to a customer) and creating a website design that ignores the search engines will result in no web traffic to your website.
Either way you are not optimising your website. I get asked regularly about Google and people think that ranking for various keywords and giving Google what it wants is something that never changes. This is incorrect.
For instance the last few weeks has seen Google start to bring more Google Maps/Places pages into search results. Google has teams of engineers working on various projects. You could have 2 or even 3 changes in a day.
This is why our SEO services are not focused in only one area. We have a systematic approach to increasing traffic to your website. This includes keyword research, page structure and page content as well as safe linking structures that create traffic and help with page ranking. This is done across a variety of websites.
I found a good video on how Google approach their search engine search results.
Come back to the blog to find out more about Website Design and SEO. or call (08) 9350 9392 and have a chat about your website design and SEO needs.
I typed into google company videos perth and I thought to myself how long would it take to get to the top of google. Not that long as it turned out. Using our new SEO techniques we had it done in hours.
I have been making some promotional videos lately so i thought I would give this a movie trailer feel.
People who do spammy SEO were a bit worried this week. The reason being that google finally started delisting results from websites that had 3rd world content writers churning out 5-10 articles per day which then showed up in results. In all about 11.8% of sites in the search results were wiped out. About 1 in 8 that were showing up last week, are now not showing up at all.
The real winners are those that provide good content, well designed website pages and thoughtful comments rather than just filling the internet with rubbish.
As a local perth web designer I am glad to see google bring in this long overdue change.If you want some further reading on the topic this post gives you more detail.
I guess it all comes down to what your definition of a “content farm” is. From Google’s earlier blog post, content farms are places with “shallow or low quality content.” In that regard, Rosenblatt is right that Demand Media properties …
The Internet can currently only sustain 4.3 billion addresses
IPv4, the web protocol that connects computers globally, was created way back in 1977.
A new web protocol, IPv6, can sustain trillions of addresses.
IPv4, which is responsibble for connecting computers globally, was originally created as part of an experiment for the U.S.defense department.
The world will run out of Internet addresses "within weeks", according to one of the founding fathers of the web, a report said Friday.
"It doesn’t mean the network stops, it just means you can’t build it very well," Cerf said.
IP addresses are the unique sequence of numbers assigned to each computer, website or other internet-connected devices. They are not the same as website domain names.
The overwhelming number of devices now accessing the internet means the addresses are running out fast.
To resolve the crisis, an updated protocol for the Internet, IPv6, currently being planned by the industry, will create trillions of addresses.
Web Design is a multi-faceted approach where design is not the only consideration. The purpose of a website can be argued many ways but I see that the purpose of a website is to attract visitors, engage vistors, convert visitors to Prospects and then to ultimately convert them to customers.
Google is changing the way search results are being fed and many won’t be very happy about it. Google has been watching thousands of companies get rich from search results whilst all the while only receiving income from paid advertisers in their Adwords program. 95% visitors DON"T click on ads. They look at the search results on the left hand side of the page. If you are relying on Adwords alone then you are turning your back on 95% of the possible traffic. This is why we specialise in SEO for clients as that is where the money is.
Anyway Google has already got rid of the Map Mess at the top of the page. It will be replaced with a normal listing with a link to a map. That link will display the first photo that you load into your local Google map. For most companies that means a logo image. The listings with these colourful logos will definitely get more clicks. They also will send vistors to your Google map page and not your website. Those who have ugly looking Google maps will not get much more business.
We are creating some branded graphics for clients to make sure that their local map is appealing.
Here is a little promo about Google mobile search and the web design world that awaits.
I am often asked what a blog is in relation to web design. It is probably the older equivalent of making a diary entry except that it has many more functions. A blog is open to the public whereas a normal diary is private. Blogs allow and encourage comments whereas normal diaries are kept to yourself. The other important feature is that people can subscribe to your blog. This means that whenever you make an entry, people can be notified immediately that there is a post.
I am a big fan of Google apps. If you have had the problems with windows server 2003 and 2008 then you know that if your server goes down you lose emails. The last straw for me was during the last storm when a colleague and I who we use as each others backup for our own emails both went down. Our customers were fine as they were on web servers but the office servers were another story.
Since then I have moved to google apps which allows you to use google as your incoming server, it filters all your emails and then sends them through. It has 8 backup servers and synchronises with your outlook calendars, mails and works better on your phone as well.
Today we're excited to announce a new edition of Google Apps. Designed with guidance from customers like the federal government, the City of Los Angeles and the City of Orlando, Google Apps for Government includes the same great Google …
Social Media is being used in all sorts of ways these days. Here is a great post about a charity that is using social media to help the world.
Using WOM and Social Media to Dig Water Wells – Paul Chaney …
Andy Sernovitz, the master of all things word-of-mouth marketing, is doing something that's worth mine and your time and attention. He's using social media and the viral ability both it and WOM gives us to raise funds to dig water…
Publish Date: 07/12/2010 21:02
If you are wondering what its all about take a look at this video that explains the basics of social media.
For information on how you can use social media in your marketing choose a perth web designer who can help. Web Wizards Web Designer Perth
Social Media is definitely a phenomenon that can't be ignored in todays business environment. I am trying to make sure that everyday I find something of value for our blog subscribers. Here is a great video on the benefits of Social Media and some examples of firms that have used it to great effect.
If you have a doubting CEO or bosss who thinks its a waste of time, then get them to watch this as soon as possible!
