Web Design is a multi-faceted approach where design is not the only consideration. The purpose of a website can be argued many ways but I see that the purpose of a website is to attract visitors, engage vistors, convert visitors to Prospects and then to ultimately convert them to customers.

Google is changing the way search results are being fed and many won’t be very happy about it. Google has been watching thousands of companies get rich from search results whilst all the while only receiving income from paid advertisers in their Adwords program. 95% visitors DON"T click on ads. They look at the search results on the left hand side of the page. If you are relying on Adwords alone then you are turning your back on 95% of the possible traffic. This is why we specialise in SEO for clients as that is where the money is.

Anyway Google has already got rid of the Map Mess at the top of the page. It will be replaced with a normal listing with a link to a map. That link will display the first photo that you load into your local Google map. For most companies that means a logo image. The listings with these colourful logos will definitely get more clicks. They also will send vistors to your Google map page and not your website. Those who have ugly looking Google maps will not get much more business.

We are creating some branded graphics for clients to make sure that their local map is appealing.

Here is a little promo about Google mobile search and the web design world that awaits.

I am often asked what a blog is in relation to web design.  It is probably the older equivalent of making a diary entry except that it has many more functions. A blog is open to  the public whereas a normal diary is private. Blogs allow and encourage comments whereas normal diaries are kept to yourself. The other important feature is that people can subscribe to your blog. This means that whenever you make an entry, people can be notified immediately that there is a post.

Here is a good video that explains it.

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If you want to integrate an easy to use CMS Website Design in Perth with a blog call us on (08) 9350 9392

I was looking at a Press Release site that I use often and I saw this very helpful resource for creating press releases. Press-Release-Design-Guide

Give me your feedback on the guide.

Also here is a useful video on the subject.

Social Media is being used in all sorts of ways these days. Here is a great post about a charity that is using social media to help the world.

Using WOM and Social Media to Dig Water Wells – Paul Chaney …

Andy Sernovitz, the master of all things word-of-mouth marketing, is doing something that's worth mine and your time and attention. He's using social media and the viral ability both it and WOM gives us to raise funds to dig water…

Publish Date: 07/12/2010 21:02

If you are wondering what its all about take a look at this video that explains the basics of social media.

For information on how you can use social media in your marketing choose a perth web designer who can help. Web Wizards Web Designer Perth

Social Media is definitely a phenomenon that can't be ignored in todays business environment. I am trying to make sure that everyday I find something of value for our blog subscribers. Here is a great video on the benefits of Social Media and some examples of firms that have used it to great effect.

If you have a doubting CEO or bosss who thinks its a waste of time, then get them to watch this as soon as possible!