Be ready for the new year when it starts. With the European financial crisis following the global financial crisis, one thing is for sure, having a well optimised website that generates customers, is an absolute must. Those business that don't start planning for next year are going to get a rude awakening. unless they are in a sector that is flowing with cash. For most of us we need a well designed website that is situated on the front page of Google for all our main keywords or we are giving our competition our potential customers through inaction.
If you have been delaying getting a website because of christmas, then we have something for you.
If you order a website with us before christmas with a 25% deposit, You can pay the balance off over 3 months when the site is complete. This means you can get all the benefits and work it in with your budget, which is usually stretched at this time of the year.
Just mention the Web Design and SEO Christmas Special when you call on (08) 9350 9392 to receive the deal!
Congratulations to Shark Bay Hotel for letting us create a web design for your hotel.
Website Design and SEO work hand in hand. Creating a website that purely appeals to the search engine will look very dull and result in poor conversions (converting a visitor to a customer) and creating a website design that ignores the search engines will result in no web traffic to your website.
Either way you are not optimising your website. I get asked regularly about Google and people think that ranking for various keywords and giving Google what it wants is something that never changes. This is incorrect.
For instance the last few weeks has seen Google start to bring more Google Maps/Places pages into search results. Google has teams of engineers working on various projects. You could have 2 or even 3 changes in a day.
This is why our SEO services are not focused in only one area. We have a systematic approach to increasing traffic to your website. This includes keyword research, page structure and page content as well as safe linking structures that create traffic and help with page ranking. This is done across a variety of websites.
I found a good video on how Google approach their search engine search results.
Come back to the blog to find out more about Website Design and SEO. or call (08) 9350 9392 and have a chat about your website design and SEO needs.
People who do spammy SEO were a bit worried this week. The reason being that google finally started delisting results from websites that had 3rd world content writers churning out 5-10 articles per day which then showed up in results. In all about 11.8% of sites in the search results were wiped out. About 1 in 8 that were showing up last week, are now not showing up at all.
The real winners are those that provide good content, well designed website pages and thoughtful comments rather than just filling the internet with rubbish.
As a local perth web designer I am glad to see google bring in this long overdue change.If you want some further reading on the topic this post gives you more detail.
I guess it all comes down to what your definition of a “content farm” is. From Google’s earlier blog post, content farms are places with “shallow or low quality content.” In that regard, Rosenblatt is right that Demand Media properties …
They come in all shapes and sizes. The question is who will suit you, when designing your website?
The things that your website designer should be focused on is getting traffic to your website.
To successfully get traffic to your website you need to be aware of some of the most important aspects.
1 Choose a website designer that actually has offices and can give you support after the site has finished.
2 Ensure that you have a design that is appealing to the visitor.
3 Ensure the website is easy for the potential customer to navigate.
4 Ensure that the site is structured properly. That means that each page is individually metatagged and that the content on the page has the keywords in them that you want to be found for.
5 Ensure that your designer understands the SEO (search engine optimisation) implications of your design and can help you to get on the elusive front page of the organic results where 95% of the traffic comes from as opposed to the Google Ads which is only roughly 5% of the traffic.
6 Ensure that your web designer asks enough questions to understand your business.
If you feel overwhelmed and you need to talk to someone about your web page designer call Web Wizards on (08) 9350 9392
Perth SEO firms are in demand because the way that people find goods and services has changed fundamentally.
Some firms have the edge over others however and Web Wizards are the ones needed on your side when results matter.
There is no secret to where your customers are looking for your goods and services. The question is whether you are there when they turn up.
The majority will look at Google, Bing, Yahoo and Facebook or through social sites or referral channels.
I have outlined some of the ways that we get traffic to your website and a brief explanation of how SEO works.
The Internet can currently only sustain 4.3 billion addresses
IPv4, the web protocol that connects computers globally, was created way back in 1977.
A new web protocol, IPv6, can sustain trillions of addresses.
IPv4, which is responsibble for connecting computers globally, was originally created as part of an experiment for the U.S.defense department.
The world will run out of Internet addresses "within weeks", according to one of the founding fathers of the web, a report said Friday.
"It doesn’t mean the network stops, it just means you can’t build it very well," Cerf said.
IP addresses are the unique sequence of numbers assigned to each computer, website or other internet-connected devices. They are not the same as website domain names.
The overwhelming number of devices now accessing the internet means the addresses are running out fast.
To resolve the crisis, an updated protocol for the Internet, IPv6, currently being planned by the industry, will create trillions of addresses.
Web Design is a multi-faceted approach where design is not the only consideration. The purpose of a website can be argued many ways but I see that the purpose of a website is to attract visitors, engage vistors, convert visitors to Prospects and then to ultimately convert them to customers.
Google is changing the way search results are being fed and many won’t be very happy about it. Google has been watching thousands of companies get rich from search results whilst all the while only receiving income from paid advertisers in their Adwords program. 95% visitors DON"T click on ads. They look at the search results on the left hand side of the page. If you are relying on Adwords alone then you are turning your back on 95% of the possible traffic. This is why we specialise in SEO for clients as that is where the money is.
Anyway Google has already got rid of the Map Mess at the top of the page. It will be replaced with a normal listing with a link to a map. That link will display the first photo that you load into your local Google map. For most companies that means a logo image. The listings with these colourful logos will definitely get more clicks. They also will send vistors to your Google map page and not your website. Those who have ugly looking Google maps will not get much more business.
We are creating some branded graphics for clients to make sure that their local map is appealing.
Here is a little promo about Google mobile search and the web design world that awaits.
I am a big fan of Google apps. If you have had the problems with windows server 2003 and 2008 then you know that if your server goes down you lose emails. The last straw for me was during the last storm when a colleague and I who we use as each others backup for our own emails both went down. Our customers were fine as they were on web servers but the office servers were another story.
Since then I have moved to google apps which allows you to use google as your incoming server, it filters all your emails and then sends them through. It has 8 backup servers and synchronises with your outlook calendars, mails and works better on your phone as well.
Today we're excited to announce a new edition of Google Apps. Designed with guidance from customers like the federal government, the City of Los Angeles and the City of Orlando, Google Apps for Government includes the same great Google …
Web Designers in Perth are use to minor changes to Google search algorithims but the most recent changes require a rethink for those without a traffic focus in the designing process.
Google have updated their algorithim in a major way and it has implications. here is an interesting post about it.
